NHS

This project for the NHS focused on creating a series of interactive social videos aimed at promoting informed decision-making when individuals require medical assistance. The primary message conveyed was that seeking a doctor's consultation isn't always necessary; alternatives like visiting a pharmacist can be just as effective.

My role involved taking the client's provided script and translating it into tailored, custom visuals that effectively communicated this crucial message while sticking to the strict brand guidelines.

Reference: nhslanarkshire.scot